This project applies an action research method to analyze and test eco-certification of jungle rubber as a mechanism for conserving biodiversity and enhancing the livelihood of rubber-growers in Jambi, Sumatra, Indonesia. Jungle rubber is a traditional agroforestry system practiced by farmers in rural areas of Jambi. This system has been practiced since 1904 and the rubber plantation commences with slash and burning land after which rain-fed paddy and perennials are planted. Farmers then allow natural vegetation to grow amongst the rubber trees. They selectively nurture some economically valuable plants to create a mix of food, medicine, timber and fibre-producing trees. This system is also commonly called rubber agroforestry.